Henry is a serial entrepreneur who has founded, operated and sold over 20 businesses since the 1990s. He is currently CEO and co-founder of Potentiate, a data intelligence company that combines next generation technology with fresh thinking. He has, in recent years, focussed on developing next generation technology to drive new innovations in the space of data driven marketing services including the handling of big data systems and services. His vision is to keep Potentiate development ahead of traditional approaches to research, measurement and customer communications. Potentiate partners with clients to create data driven services, platforms and tools that are designed to transform. Henry was named Technology Future Leader in the 2014 Survey Technology Trendsetter Award.