Vice President, Account Development
Anupam leads the relationship for key accounts at Affinnova and has been consulting top CPG firms in the areas of innovation, communication and brand equity for the last 14 years. With his penchant for innovation, whether in products, communication or research, Anupam joined Affinnova in 2013 and was instrumental in starting the APAC practice based in Singapore. He returned to the region after spending a decade in US, Indonesia and India to help brands in APAC to dramatically improve their in-market success rates. Anupam holds an MBA from Thunderbird, USA where he specialized in Brand Management.