Alastair Gordon

Managing Partner

Gordon & McCallum

Alastair Gordon is Managing Partner of Gordon & McCallum, a consultancy that helps clients around the world improve their core research business processes and deliverables.  One of Asia-Pacific’s most experienced market research professionals, he was previously Global Head of Product Development for Custom Research at the Nielsen Corporation and held several senior Global and Regional management positions with that company. Alastair been a regular speaker at ESOMAR and other international marketing and research conferences.